LOON
LOON is an Indie Rock band based in San Francisco, CA. I’m currently responsible for maintaining every component of their visual identity, including branding, merchandise, event posters, album artwork, and all other print and digital marketing collateral associated with the band.
For the past two years, I’ve carefully ideated and crafted the posters for every live show that LOON has played. Each is tailored to the unique personality of the venue, accompanying acts, and any coinciding marketing events on the band’s end.
Event Posters
After presenting the ‘8 ball’ and ‘martini’ double entendre concepts, what began as stickers became a central theme for the LOON brand, informing it’s style and visual identity.
Merchandising
I’ve had the pleasure of designing all four of LOON’s releases thus far. Each maintains the band’s wry, sarcastic tone while combining film photography with playful with typographic choices.